This week I am in Washington D.C. where on Monday and Tuesday I will chair the Golf Course Superintendents Association of America (GCSAA) Government Relations Committee Meeting. On Wednesday, the Committee and the GCSAA Board of Directors will participate in National Golf Day, which is organized by WE ARE GOLF.
GCSAA, along with the Club Managers Association of America, the National Golf Course Owners Association, the PGA of America and the World Golf Foundation are founding members of WE ARE GOLF.
Founded in 2009, WE ARE GOLF is a coalition of golf’s leading organizations. Among others, additional members of WE ARE GOLF include the PGA Tour, the U.S Golf Manufacturers Council, the American Society of Golf Course Architects, The LPGA, The Golf Course Builders Association and the United States Golf Association. All of these organizations, and others will be represented on National Golf Day.
WE ARE GOLF was formed in part because it was evident the golf industry was misunderstood by too many elected officials. Perceptions of the game simply did not coincide with reality. By focusing on the nearly two million Americans whose livelihoods are tied to golf, WE ARE GOLF has leveled the playing field for the thousands of small businesses that make up the industry. As a result, golf is no longer being excluded from important legislation and our elected officials have a better understanding of the myriad of benefits the game brings to their communities.
The nearly two million U.S. jobs generated by the nearly $69 billion golf industry, and its vast economic reach are at the core of WE ARE GOLF’S message. In addition to better demonstrating golf’s profound economic clout, WE ARE GOLF illustrates the industry’s health and wellness benefits, its unparalleled charitable giving, and its environmental sustainability initiatives.